The world of digital collectibles continues to evolve, and Yuga Labs—the powerhouse behind some of the most iconic NFT projects—is once again pushing boundaries. The creator of the Bored Ape Yacht Club (BAYC) has launched an exclusive collection of animated NFT stickers on Telegram, built on the TON (The Open Network) blockchain. This move marks a strategic expansion into social-driven digital assets, blending community engagement with blockchain innovation.
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The Rise of NFT Stickers in Digital Communication
NFT stickers are more than just digital art—they represent ownership, identity, and exclusivity in online spaces. Unlike traditional stickers, these are blockchain-verified assets that users can collect, trade, and use within messaging platforms like Telegram. Their rise reflects a growing trend: the fusion of social media and decentralized ownership.
Telegram, with over 800 million users globally, has become a hotspot for NFT adoption. By integrating NFT stickers directly into chats, the platform enables users to express themselves with verifiable digital items. Yuga Labs’ entry into this space signals a broader shift toward utility-driven NFTs that go beyond static images or profile pictures.
Yuga Labs’ Latest Drop: 5,555 Exclusive Ape-Themed Stickers
On June 19, 2025, Yuga Labs announced the launch of its highly anticipated NFT sticker collection through the ApeCoin DAO and its official X (formerly Twitter) channels. The drop featured 5,555 limited-edition sticker packs, each priced at $83 or 27 TON. These animated stickers showcase the beloved Bored Ape characters in dynamic, expressive formats ideal for chat interactions.
According to a tweet from the official Bored Ape Yacht Club account:
"The bored monkey originals are now exhausted.
Drop one: complete. Next drop loading."
This cryptic message hinted at both the conclusion of the initial mint and the anticipation for future releases—fueling excitement across the community.
Despite high demand—with over 310,000 attempts to claim the stickers—Yuga Labs implemented bot-resistant measures to ensure fair access for genuine collectors. As noted by @stickers_tg:
"We have become strict with the bots. More so that collectors can grasp."
This focus on fairness reinforces Yuga Labs’ commitment to maintaining value and exclusivity within its ecosystem.
Why TON Blockchain? Strategic Alignment with Web3 Goals
Yuga Labs chose the TON blockchain for this release due to its speed, scalability, and deep integration with Telegram. TON offers near-instant transactions and ultra-low fees, making it ideal for micro-interactions like sending NFT stickers in real time.
Moreover, TON’s growing ecosystem supports a wide range of decentralized applications (dApps), wallets, and marketplaces—all accessible within Telegram itself. This seamless user experience lowers barriers to entry for new Web3 users who may not be familiar with traditional crypto wallets or complex onboarding processes.
By leveraging TON, Yuga Labs taps into a massive, engaged audience while reinforcing its position as a leader in accessible, user-friendly NFT innovation.
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Core Keywords Driving Engagement
To align with search intent and improve discoverability, the following core keywords have been naturally integrated throughout this article:
- Bored Ape Yacht Club
- Yuga Labs
- NFT stickers
- TON blockchain
- Telegram NFT
- ApeCoin DAO
- Web3 collectibles
- Animated NFTs
These terms reflect what users are actively searching for when exploring NFT trends, digital art drops, and blockchain-based social experiences.
Expanding the Bored Ape Universe: Beyond PFPs
Since its launch in 2021, Yuga Labs has consistently expanded the Bored Ape universe far beyond profile picture (PFP) NFTs. From Mutant Ape Yacht Club (MAYC) and Bored Ape Kennel Club (BAKC) to immersive metaverse experiences like Otherside, the company has built a rich ecosystem rooted in storytelling and community.
This latest sticker drop continues that tradition by transforming static avatars into interactive digital expressions. It also strengthens ties between ApeCoin holders and everyday digital communication—bridging the gap between high-value collectibles and casual social use.
Additionally, Yuga Labs remains a key contributor to the ApeCoin DAO, empowering token holders to shape future initiatives. The integration of NFT stickers into Telegram could pave the way for new governance models where digital assets play functional roles in community decision-making.
Frequently Asked Questions (FAQ)
Q: What are NFT stickers?
A: NFT stickers are blockchain-verified digital stickers that users can collect, trade, and use in messaging apps like Telegram. Each sticker is a unique or limited-edition asset with verifiable ownership.
Q: How do I get Yuga Labs’ Bored Ape NFT stickers?
A: The initial drop of 5,555 sticker packs was available on Telegram via the TON blockchain. Users needed a compatible TON wallet and sufficient funds in TON or USD equivalent to participate.
Q: Are these stickers usable outside Telegram?
A: Currently, the stickers are designed for use within Telegram chats. However, as NFTs on TON, they can be stored, traded, or displayed in any compatible wallet or marketplace.
Q: Why did Yuga Labs choose TON over Ethereum?
A: TON offers faster transaction speeds and lower fees than Ethereum, making it better suited for high-frequency, low-cost interactions like sending stickers in chat.
Q: Will there be more sticker drops from Yuga Labs?
A: While no official announcement has been made, Yuga Labs hinted at future releases with their “Next drop loading” message—suggesting this may be the first of many.
Q: Can I resell my NFT sticker pack?
A: Yes. As blockchain-based assets on TON, these sticker packs can be resold on supported NFT marketplaces, subject to platform rules and royalties.
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Final Thoughts: A New Era for Social NFTs
Yuga Labs’ launch of Bored Ape NFT stickers on TON represents a pivotal moment in the evolution of digital collectibles. It demonstrates how established NFT brands can innovate beyond static art to deliver functional, emotionally resonant experiences in everyday digital life.
As Web3 continues to merge with social platforms, expect more creators to follow suit—launching utility-rich assets that enhance communication, identity, and community. For collectors and casual users alike, this is just the beginning of a more expressive, owned-by-users internet.
With strong technical execution, community focus, and strategic platform alignment, Yuga Labs reaffirms its role as a pioneer shaping the future of digital ownership—one sticker at a time.