Luno has established itself as a trusted cryptocurrency investment platform, offering users a secure and straightforward way to buy, store, and trade digital assets. With a global presence across more than 40 countries, Luno emphasizes regulatory compliance, transparency, and user education—making it a preferred choice for both beginners and experienced investors.
In this detailed overview, we’ll explore Luno’s current trading activity, market listings, supported cryptocurrencies, and platform features—all while highlighting key insights that reflect its position in the evolving crypto landscape.
Understanding Luno’s Trading Activity
Over the past 24 hours, Luno reported a total trading volume of $10.5 million, with approximately 96 BTC traded across various currency pairs. This figure reflects active participation from users in emerging markets, particularly in regions like South Africa (ZAR), Malaysia (MYR), Nigeria (NGN), and Indonesia (IDR).
While reserve data is not publicly available, Luno maintains a strict 1:1 reserve policy for all cryptocurrencies held on its platform. This means every unit of Bitcoin or Ethereum owned by users is fully backed, ensuring asset integrity and security.
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Key Cryptocurrencies Available on Luno
Luno supports a growing list of major digital assets, each vetted for legal compliance, technical security, and market demand. The core cryptocurrencies available for trading include:
- Bitcoin (BTC/XBT)
- Ethereum (ETH)
- XRP (Ripple)
- Bitcoin Cash (BCH)
- Litecoin (LTC)
These assets can be traded against multiple fiat currencies, enabling localized access and reducing barriers to entry for new investors.
Top Trading Pairs by Volume
The most active trading pairs on Luno reveal strong regional interest in Bitcoin and XRP, especially in African and Southeast Asian markets:
- BTC/ZAR (South Africa) – $4.27M in volume
South Africa remains one of Luno’s strongest markets, with BTC/ZAR accounting for over 40% of total trading volume. - BTC/MYR (Malaysia) – $2.22M in volume
Malaysian users show robust engagement with Bitcoin, reflecting growing crypto adoption in Southeast Asia. - XRP/MYR – $1.32M in volume
XRP continues to be a popular altcoin choice due to its fast transaction speeds and low fees. - XRP/ZAR – $1.02M in volume
High liquidity and consistent trading activity indicate strong community support. - ETH/MYR – $815K in volume
Ethereum’s popularity is rising as more users explore decentralized applications and staking opportunities.
Smaller markets such as Nigeria (NGN), Uganda (UGX), and the UK (GBP) also contribute to trading activity, though volumes remain relatively low compared to primary markets.
Platform Accessibility and Security
Luno ensures seamless access through multiple channels:
All platforms are designed with intuitive navigation, real-time price tracking, and secure wallet storage. Two-factor authentication (2FA), biometric login options, and cold storage for 98% of user funds further enhance protection.
Luno operates under full regulatory oversight in all supported jurisdictions, working closely with local authorities to comply with anti-money laundering (AML) and know-your-customer (KYC) requirements.
Why Trust Luno?
Since its launch in 2013, Luno has prioritized responsible innovation. The platform avoids hype-driven listings and only adds cryptocurrencies after rigorous evaluation. This cautious approach builds long-term trust and protects users from volatile or fraudulent projects.
Frequently Asked Questions
Q: Is Luno safe for storing cryptocurrency?
A: Yes. Luno stores 98% of customer funds in cold storage and maintains a 1:1 reserve ratio for all crypto assets. Additionally, it complies with financial regulations across its operating regions.
Q: Which countries does Luno support?
A: Luno operates in over 40 countries, including South Africa, Malaysia, Nigeria, Indonesia, the UK, and Singapore. Users must verify eligibility during sign-up based on local regulations.
Q: Does Luno charge high fees?
A: Luno uses a transparent fee structure with competitive rates. Fees vary by country and payment method but are clearly displayed before each transaction.
Q: Can I trade Ethereum on Luno?
A: Yes. Ethereum is available for trading against several fiat currencies, including MYR, ZAR, IDR, NGN, and GBP.
Q: How does Luno handle market volatility?
A: While Luno doesn’t offer advanced derivatives or margin trading, it provides real-time pricing, depth charts, and educational resources to help users make informed decisions during volatile periods.
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Final Thoughts
Luno stands out as a user-focused crypto investment app that combines simplicity with robust security. Its emphasis on regulation, transparency, and financial inclusion makes it a strong option for individuals entering the world of digital assets—especially in developing economies where traditional banking infrastructure may be limited.
With over $10 million in daily trading volume and deep liquidity in key markets like South Africa and Malaysia, Luno continues to strengthen its role as a gateway to cryptocurrency adoption.
Whether you're buying your first Bitcoin or exploring altcoins like XRP and Litecoin, Luno offers a dependable environment to grow your portfolio securely.
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